GTM Templates – Tag – Create a Custom Cookie

Simply create a custom cookie without knowledge of JavaScript using the Tag Cookie Creator. Before the arrival of custom templates in Google Tag Manager, creating a cookie required going through an HTML custom tag that could not be very comfortable to handle without special knowledge of JavaScript! Since the arrival of custom templates, one of the APIs made available by Google gives us the possibility to set cookies from a custom tag. My purpose in this article is not to explain what a Cookie is and how is it composed but to explain how to use the Tag to create it.

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